Nathan Yang

Biography

Nathan Yang is an assistant professor in marketing at the Charles H. Dyson School of Applied Economics and Management. Previously, he was an assistant professor in marketing at McGill Desautels Faculty of Management and affiliate professor at McGill Bensadoun School of Retail Management. His main research interests are in behavioral analytics, empirical industrial organization, (mobile) health and wellness, and retail strategy. He completed his PhD in Economics at the University of Toronto.

Selected Publications

• Uetake, Kosuke; Yang, Nathan. "Inspiration from the "Biggest Loser": Social Interactions in a Weight Loss Program"Marketing Science. 39.3 (2020): 487-499
• Blevins, Jason; Khwaja, Ahmed; Yang, Nathan. "Firm Expansion, Size Spillovers, and Market Dominance in Retail Chain Dynamics"Management Science. 64.9 (2018): 4070–4093
• Igami, Mitsuru; Yang, Nathan. "Unobserved heterogeneity in dynamic games: Cannibalization and preemptive entry of hamburger chains in Canada"Quantitative Economics. 7.2 (2016): 483–521

Recent Courses

• NRE 5220 - Doctoral Seminar in Quantitative Models
• AEM 2400 - Marketing
• AEM 4400 - Retail Strategy

Academic Degrees

• PhD University of Toronto, 2013
• MA University of Toronto, 2007
• BS University of Alberta, 2006